June has definitely arrived and we’ve been lightening up the BBQ and enjoy the warm weather. Father’s Day is this Sunday and though it’s not the biggest holiday in the retail industry, their is still plenty of potential for retailers to make the most of this special day. At least that’s what NRF’s 2015 Father’s Day Spending Survey found. Conducted by Prosper Insights & Analytics, the report revealed that the average person will spend $115.57 on gifts.
Which is really about the same amount as last year’s spending, which reached $113.80 per person. A third of Americans will celebrate Father’s Day, bringing total spending to roughly $13 billion. But what will they buy? The report’s data can point retailers in the right direction, and help them make any last minute preparations necessary to make the most out of dad’s day.
Americans like to look good, so apparel items such as a new dress shirt or necktie will once again be a popular item. Since some father’s can be hard to shop for gift card’s will also be a popular gift item.
Since tech gadgets are gaining in popularity for all ages, a lot of consumers will spend Father’s Day teaching their dad how to use electronic devices, like tablets or smartphones.
But, for the dad that likes to work with their hands home improvement items will be popular. like spent on tools or appliances.
Where will consumers find these items? Most shoppers will be heading to brick and mortar stores & discount stores. Some will shop at local small businesses instead of big box retailers, but a lot of them will shop online. And smartphone owners will use their devices to research gifts, and about 13% of them will use those devices to actually purchase gifts.
Consumer’s will face tons of options when shopping online and in-person, so you need to incentivize them to shop at your store. This means Father’s Day sales and specials. Zero in on products that would interest dad, and emphasize those products’ low prices. Keep an eye on competitors’ prices as well, having a competitive price can make a big difference as we enter into the home stretch of this holiday.
Father’s day is a great opportunity to thank dad for all that he’s done. Make sure you give your shoppers the opportunity to say thanks to their dad, so that they might just pick up his favorite gift from your store. You’ll not only win over the shopper, but their dad as well.
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Memorial Day marks the unofficial start of summer, and major retailers are advertising Memorial Day sales on everything from grills to clothes to outdoor furnishings.
Here are a few deals available to shoppers during the Memorial Day weekend:
Amazon – Up To 60 percent off select items
Bath & Body Works-Take 20 percent off all Bath and Body Works orders and free shipping on ones more than $50 with the promo code BEACHBASH.
Best Buy — Up to 50 percent off select items, plus 30 percent off major appliances
Bloomingdale’s – The “Big Brown Sale” is on from Thursday through Monday.You can find sales of 50-75 percent off clothing and accessories; 30-40 percent on shoes, and 50 percent off jewelry.
Kmart — Save up to 25 percent on outdoor fun including above-ground pools, trampolines, play sets and more with a Kmart coupon until May 23
Kohls – In addition to Memorial Day Sale items, you can get an extra 15 percent off items website wide using the code: CELEBRATE. Valid through June 16, 2015
Lowe’s – In addition to Memorial Day Sale items, you can get an extra 10 percent off items website wide using the code:47000RRRRR9986R
Macy’s – Up to 60 percent off items in the Memorial Day sale, plus an extra 20 percent off with code: MEMDAY
Sears — Up to 40 percent off Kenmore appliances, plus free shipping
Target – Up to 25 percent off outdoor items like furniture, plus free shipping on orders over $25.
Walmart — Up to 50 percent off Memorial Day sale online
Did you know that Mother’s Day is the third largest popular retail holiday? The National Retail Federation (NRF), said that consumers say they expect to spend more money on Mother’s Day this year, the largest amount in the survey’s 12-year history.
Now we know your mom is amazing. All moms are and honestly the best thing you can do for them this Mother’s Day is show them support for all the things they do and more. But, if your looking for some gift ideas or ways to show your appreciation then we have put together a small list of things you can buy or do.
For the tech-savvy Mom. More and more mothers are tech-savvy, so instead give mom a clever gadget. I-pads Mini, the ultimate small form-factor tablet—polished, user-friendly and the perfect size for a purse. Give her the gift of extra storage~ One of the biggest issues smart phone owners face is running out of storage space on their phones. The Leef Bridge and iBridge aim to solve this problem! The Bridge (for Android devices) and iBridge (for Apple devices) plug into the charging port of your phone and provide you with 16, 32 or 64 GB of extra storage
For the Fitness Minded Mom- A Fitness Band. The great thing about these bands is that they are for everyone, from the serious athlete in training to otherwise sedentary people trying to live healthier lifestyles.
For the stylish Mom. If your mom loves fashion, she’ll love these types of gifts~ chic phone cases, artful jewelry holders, Apparel and hand bags.
Non-specific gift. If you’re out of time or stuck on what the perfect present is, a Gift Cards is always available for purchase in stores or online through retailers.
Low cost ~ Picture perfect stroll together. National Public Gardens Day is Friday May 8th, Visit the National Public Gardens Day website and enter your location to get a list of public gardens near you. Download garden coupons and bring them with you on May 8 to receive special offers and promotions!
Course their is always the old stand buy of cards and flowers as well. No matter what you buy or do just keep in mind the most important thing is to just show Mom how much you appreciate her.
Every year, a number of companies offer freebies, discounts and activities to help bring awareness to Earth Day which is celebrating 45 years today. Save money & save the planet! Here is a list of companies with free offers this year.
Origins: Get a free Earth Day Tote with any purchase!
Anthropologie: Free rainforest crafts for kids on various days recommended for kids ages 5 to 10. See the schedule for the Durham and Raleigh locations on their website. Call the store to RSVP.
Disney Store: Bring in 5 Plastic Bags to Your Local Disney Store and Get a Free Reusable Tote Bag (Valid while supplies last, limit one per customer).
Free Shakes From EVOS: Organic milkshakes are hard to come by; harder still are organic milkshakes that cost bupkis. EVOS is once again offering up free shakes for Earth Day, along with a loud shout out to sustainable farmers everywhere. They also serve your typical fast food fare, but in a way that’s healthy and sustainable all year round. In business since 1994, EVOS has locations in the Southeast.
Okay so you can’t exactly call these freebies, but with what you could save today you could swap out a traditional light bulb for say a LED light bulb and you’ll use 20%-80% less energy & the bulbs last up to three times longer!
Amazon Earth Day Sale: Up to 50% off! Amazon is offering half off on new DVDs and Blu-ray discs with environmental and nature themes.
American Eagle Outfitters – The retailer is partnering with Make it Right (founded by Brad Pitt) to recycle unwanted denim. Bring your old denim into one of the chain’s 823 stores and receive a 20 percent off a new pair of jeans. This offer is good through April 30.
Petco: Up to 40% Off Sitewide to Celebrate Earth Day.
Kiehl’s: Complimentary Lip Balm #1 with a $65+ Purchase w/ Code: EARTHDAY (Valid through 4/27)
Sevenly: Purchase 1 Item and 7 Trees Will Be Planted
6PM.com: Up to 70% off Earth Day Sale + Free Shipping